Find your inspiration outside of your comfort zone.
Firstly, I want to take a moment to say thank you.
Thank you for allowing me to share these with you.
Thank you for spending a few moments reading them. Now, let’s have some fun! Today, I’m going to tell you about the coolest live event I’ve ever been to. It was hosted by Russell Brunson and the Click Funnels team, and it’s called Funnel Hacking Live.
Strange name, isn’t it? I began following Russell Brunson in January 2021. Honestly, I first heard about him in March 2020, when he was promoted along with Dean Graziosi and Tony Robbins. That’s when I first learned about Russell Brunson.
He’s a marketing expert who knows how to sell to many people at once. He shares similar beliefs with me and enjoys spending time with his family. It took me some time to start following him, though. I think it was around November 2020 when I finally decided to buy his perfect webinar training.
By January, I had purchased all three of his books. Then, by June, I had bought tickets to a live event he hosts every year called Funnel Hacking Live. As an entrepreneur, this was the most exciting live event.
To be honest, it was a bit overwhelming. I started wondering what I’d gotten myself into. As I made my way to the event registration, I saw many people wearing branded shirts, backpacks, caps, and more. I could attend to help with our business.
I got to Orlando, took an Uber to the hotel, checked into my room, and then headed to the event check-in. As I walked in, I was very doubtful about everything and everyone. (Not judging, just skeptical.)
When I finally got to the check-in area, everything was done on a computer. I filled out a simple form, then walked a bit more and saw about 20 people ready to assist me.
It felt nice. They asked for my shirt size, then gave me a box with Click Funnels branding, along with a name tag and a wristband. I don’t like wearing name tags. Then, I went back to my room to see what was inside the box.
They gave each person some cool stuff: a tumbler, notebook, t-shirt, a few pens, and some other small goodies, all with Click Funnels branding. But there was no schedule included!
So, I went back to the check-in area and saw that the schedule was posted all over the walls of the hotel. I quickly took a picture of it so I could remember everything.
I saw that the first session started that afternoon. I didn’t want to be late, so I planned to be there about 30 minutes before the doors opened. When I got back, about 1500 people were waiting in the hotel hallway.
One thing to know about me is that I’m not afraid when I’m on stage or hosting an event. But when I’m just attending, it’s a whole different story. I was nervous, to be honest.
Anyway, I walked past most of the crowd and found a nice spot near the doors, so I could get a good seat. When they opened the doors, there was a big rush of people all running to the front to grab the best seats they could find.
One thing to know about me is that I don’t rush to get a good seat. I just walk casually, not showing how nervous I am. Anyway…
As I walked to the other side of the room and then up to the front section, closest to the stage, I noticed there were one or two empty seats. I asked the people next to me if I could take one of them. Voila! I had an amazing seat for whatever was about to happen next.
The next four days went by quickly. I took over 40 pages of notes. I got to see Tony Robbins in person. I talked to people I didn’t know about our business. I also advised strangers about their businesses after hearing about their struggles.
We began early and ended late each day. Every time, I had the perfect seat, thanks to God. This event felt like attending a four-day rock concert.
The atmosphere was incredible lights, an MC to keep things going, a DJ to set the mood, cameras everywhere, enthusiastic people, and lots to learn. When I booked my tickets, I planned not to fly out until the afternoon after the event ended.
It was the best decision I ever made. The next day, as I walked through where Funnel Hacking Live took place the night before, it felt completely different. It was like the quiet after a big storm.
The hotel staff had taken apart the room, and the stage was being dismantled to get ready for the next event. What was packed with 3500 people the night before is now empty! There were only about three people there who weren’t hotel staff.
One lady was sitting on a couch with her computer, and another guy was sitting at a table with his computer. As for me, I was typing up a devotional. The past three days have inspired me.
I checked the time and realized I needed to leave. I only had about 30 minutes to pack everything and get to the lobby to meet my ride to the airport. As I walked past the other two people sitting there, I greeted each of them with a “hi.”
Then I felt like I should talk more to the lady on the couch. She seemed a bit worried. After chatting for a while, I found out she was Amanda Holmes, Chet Holmes’ daughter. Chet wrote the book “The Ultimate Sales Machine,” and she was working on rewriting it.
We chatted for a bit, and I mostly listened as she talked about her struggles with a particular chapter. She mentioned how she had rewritten it several times, but it just kept getting longer and longer.
Then she said, “I could write a whole book just on this one topic.” My response surprised her: “Then go for it! What’s stopping you from making a sequel to this book that goes deeper into this topic?”
I had to go, but she was thankful for the advice I gave her. I’ve been to lots of live events in different industries, but this was the best one ever. Now, my goal is to create something similar in my industry soon.
My main point is that I felt uncomfortable when I arrived. But by the end, I felt a bit better. And this year, I’m thrilled to get another chance to go!
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